We draw attention to the conflicting effects that trust may have on internationalization speed, exploring the fact that trust is a major component of the influential Uppsala Model and considering internationalization speed as a multidimensional phenomenon.
Research seminar in Microdata Analysis
Luis Da Costa Oliveira presents his work: Trust and firm internationalization: Dark-side effects on internationalization speed and how to alleviate them .
Date: , kl 10:30 - 12:00
Location: Campus Borlänge, 311 and Zoom
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